Porsche parts specialists, Design911, have hosted their latest client experience day, inviting a select number of new and long-standing customers to spend the day discussing all things Porsche. Guests enjoyed a visit to The Bohemia, the brewpub where the team records many of its live podcast episodes, and an exclusive tour of the Design911’s showroom.
The company, which is proudly employee-owned, regularly hosts events, tours and trips to Porsche-themed weekends as a way to recognise and appreciate its customers, and to continue building its thriving community of Porsche automotive professionals and enthusiasts.
The Design911 London Client Experience Day
Design911 customers are based across the UK and Europe, from retail clients who order performance upgrade parts and Porsche bodywork kits to work on their own private restorations, to trade customers who depend on the next-day shipping service to enhance their own customer service standards.
Those who choose to join the Design911 membership scheme receive a range of benefits, from early access to new resources to points earned with each purchase and invites to some of the incredible events the company hosts.
Documented via behind-the-scenes videos posted to the firm’s busy YouTube channel, recent events and experiences have included:
- Goodwood Festival of Speed, part of Porsche’s 75th birthday celebrations
- Heading to the Nürburgring Racetrack, with guests invited to try racing simulators
- A weekend in London, visiting the Design911 showroom and exploring the sights and sounds of the capital
Over the London weekend, Design911 provided full hospitality, welcoming customers to chat about their shared passion for Porsche, examine specialist components and aftermarket performance parts up close, and spend time putting faces to the names of the Design911 team they work with.
The company also exhibits at numerous events like Wheels & Watches 2025, this year handing out goodie bags and displaying a selection of Porsches, and the Classics at the Clubhouse event, blending Porsche and VW classics.
Feedback From Design911 Customers About Its Exclusive Membership Perks
Design911 members welcome the opportunity to attend some of the many events hosted by the firm. Many have been working in the automotive sector, and specifically with Porsche, for years, and appreciate the know-how the team offers, alongside its personalised, friendly approach.
Company representatives from Design911 also visit supplier brands in person and share video insights, enhancing awareness of some of the best-known manufacturers and the quality control processes they invest in every component.
Comments during the London client experience week reflect the diversity of the parts that are available and the integrity of the Design911 team. Attendees mentioned their ability to provide helpful recommendations and advice, including assistance in finding components that have otherwise seemed to be a needle in a haystack.
Attendees noted that the understanding of their exact needs made Design911 an obvious choice, working with a parts supplier who ‘knows their stuff’ and commits to offering a reliable next-day delivery service.
Design911’s Unique Approach to Customer Relationships and Communications
Design911 is an expert in the field of Porsche components and became employee-owned when founder Karl Chopra transferred 75% of his business to an Employee Ownership Trust, distributing ownership to his dedicated team.
The company shares guidance and resources to improve knowledge of the types of parts, comparable pros and cons, and common maintenance issues affecting popular and vintage Porsche models. Alongside client experience days, exhibitions and supplier visits, the company publishes a regular podcast, packed with informative and often funny information.
Anthony Malone from Design911 says, ‘It was a fantastic experience, welcoming some of our clients to spend quality time in great company, with an in-person visit to the Design911 showroom and hands-on tour of some of our rarest and most intricate Porsche restoration projects.
We always want to provide the best possible service, and having a chance to show our customers how much we appreciate their trade and trust and being able to listen to their ideas and opinions is time very well spent.
It was amazing to have clients from so many backgrounds come together, and we very much look forward to our next events – members can keep an eye on their emails for invites alongside discounts for some of the best events in the Porsche world coming soon!’
